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[2009-07-29] Setting A Frame Of Reference With Your SEO Agenda
Framing is when you use language to set the agenda. Framing is short for "frame of reference", meaning "a set of ideas, conditions, or assumptions that determine how something will be approached, perceived, or understood".
[2009-07-15] Removing Link Exchange Pages For Higher Ranking
A recent CNET article about link exchanges got picked up by CNN.com. The article referenced them as the "poor man's SEO" which is accurate in the sense that they are a low budget way of getting site links. Unfortunately, most of the savvier "poor men" have also abandoned link exchanges because they are not effective.
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