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[2009-12-22] Using Your SEO Budget To Get Traffic And Conversions Ever see one of those movies where some secret government agency has a super high-tech office in an old, dilapidated building in some rundown part of town? [2009-12-03] Restructuring Your Shopping Site URLs To Improve SEO When you run an online e-commerce store with a shopping cart, it's quite easy for your architecture and URL's to enter into territory that's not friendly for search engines. [2009-11-18] How To Evenly Distribute Your Site Ranking With Deep Links Many a time, you would have come across sites (especially the large ones) where the deeper you dig into the site hierarchy, you can see the Pagerank toolbar grayed out or having a value 0. In general, the home page is the starting point for a website and it accrues the maximum Page rank. [2009-10-21] How To Not Miss Key Steps In Keyword Research I speak to many small businesses working on organic search marketing. They usually understand the concept of keyword research, but often they miss a basic step that makes the difference between a successful search program and one that just bumps along without creating much of an impact. [2009-10-07] Seven Major Tasks Of Successful SEOs SEO is a business that is much more than just implementing of a well-developed website optimization strategy. [2009-09-10] Do The Rewards Of Paid Backlinks Really Out Weigh The Risks? What are the pros and cons of buying links? What risks and rewards should I consider in a cost-benefit analysis of a strategy of paying for backlinks? [2009-08-20] Building Your Branding Through Internet Marketing Being perceived as an expert in your niche can play a great part in generating buzz, momentum and ultimately profits from your marketing efforts. [2009-07-29] Setting A Frame Of Reference With Your SEO Agenda Framing is when you use language to set the agenda. Framing is short for "frame of reference", meaning "a set of ideas, conditions, or assumptions that determine how something will be approached, perceived, or understood". [2009-07-15] Removing Link Exchange Pages For Higher Ranking A recent CNET article about link exchanges got picked up by CNN.com. The article referenced them as the "poor man's SEO" which is accurate in the sense that they are a low budget way of getting site links. [2009-06-02] Black Hat SEO You Might Be Using That Can Lower Your Ranking Sometimes people vanish out of the Google index and don't know why. Usually, they come to an search engine optimization (SEO) company like ours when they want to find out. [2009-05-14] Distributing Your Site's Content Over The Social Web The Internet has changed the way people find information. And it's changed the kind of information they pay attention to. What are people looking for today? [2009-04-21] Are You Looking To Break Out Of The Pack? The 113th running of the famed Boston Marathon was on Monday April 20th (which happens to be my birthday, as well, if anyone gives a rip, and, no, I was not around for the first Boston Marathon). [2009-04-01] Rankings Are Not Always An Appropriate Measure Of Success How many SEO goals are aimed at winning the battle, and not the war? Rankings vs Profits One of the big mistakes those new to SEO make is to focus too much attention on rankings. [2009-03-11] How To Make Your Business More Successful Here's an excellent post by Anthony Cole, 7 Habits of Successful Salespeople: In analyzing those salespeople who are successful year after year, we find significant consistencies in behavior... [2009-02-26] Organizing Your Sites Analytics Traffic Analytics are one item that every site owner should be looking into to find out where traffic is coming from and how users are interacting with the site. [2009-01-21] India's Rapidly Growing Online Population Back in 2006, Google predicted that India would become the biggest online market in the world. They may just have been right. [2009-01-07] Web Analytics Advice For 2009 Below I have posted some of my favorite web analytics tips/best practices that I received during the contest. Post several incoming links on various website, social bookmarking, blogs, forums. |
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