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Setting Up A Podcast And Embedding Audio
By Manoj Jasra
Expert Author
Article Date: 2007-02-14
I have done a fair bit of interviews over the last year and have started using audio and podcasts in order to share the content with my readers.
 My process is quite simple and I'd like to share my procedure for publishing an audio interview.
Thanks to my colleague Cory Bates for helping me with my first podcast.
1. If you don't have a FeedBurner account get one, and make sure you've declared yourself as a podcaster.
FeedBurner recognizes media files which allows other people to subscribe and download your media via Itunes or Juice.
2. Before your interview make sure you have a decent quality phone which produces minimal static.
Remember you'll be using the speaker phone option in order to record the audio.
3. Purchase a Digital Recorder, I suggest something with at least 128 mb of memory so that you can store more than one interview on it if needed.
I have been using an Olympus recorder: http://www.audio-discounters.com/vn-3100-pc.html, it's relatively in expensive and works well.
4. I always try to move the recorder back and forth to whomever is speaking in order to pick up their voice more clearly.
5. Once you have finished the interview, download a copy of Audacity.
Audacity will convert your audio track to mp3 (which is required for FeedBurner) and will also help in fine tuning the audio track for noise and normalization.
6. Once you convert your audio track to mp3 make sure to fill in the required information for: Author, Title, Genre (select speech).
7. Upload the mp3 to a location on the Internet, copy the URL of the mp3's location.
8. When you're posting the interview onto your blog make sure you specify the link to your mp3 somewhere in the post.
This will allow FeedBurner to recognize the podcast and make it subscribable.
9. If you want to embed a copy of the audio track I suggest using a service such as Odeo.
Odeo generates the code for embedding a music player within your post and also helps promote your interview through its own site.
10. Before you publish, make sure to specify some content for your audio (it always helps to keep SEO in mind).
That's pretty much it, once you develop a process it doesn't take more than 15-20 min to get your audio/podcast up and running.
Comments
Tag: podcasting
About the Author:
Manoj Jasra has been in the search marketing industry since 2002 with Enquiro Search Solutions. His role as the Director of Technology at Enquiro involves him developing strategic relationships with technology vendors, overseeing web analytics and designing cutting edge solutions for clients. Manoj's background in software development and experience in search marketing/web analytics gives him the ability to provide strategic consultation throughout the entire online marketing process.
Manoj's blog, Web Analytics World focuses on insight in Search Marketing, Blogging, Web Analytics and Technology; it is also one of the top read web analytics blogs. You can frequently find Manoj's writing at popular marketing publications.
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